Pages

Thursday, December 24, 2009

22: merry christmas from anthopologie

"Anthropologie has stolen my heart. And my money." Truer words have never been spoken. Sort of.

Anyway...

Not only does Anthropologie always have some of the loveliest winter store decorations, but their e-mails are charming, to boot.



I received this image in an e-mail this morning, and I lurves it. The cut-out, handwritten quality to it is sweet and rather endearing. The swirls add a quaint, flirty touch, but the woodgrain keeps it from looking too frilly/froofy (though, if I'm to be honest, I'm actually quite partial to frilly/froofy).

So very lovely...

Hope you all have a merry Christmas! I'm off to Orlando for a few days to bask in the magic that is Disney World. Can't wait! In the meanwhile, take care and enjoy your time off from work/school!

Monday, December 21, 2009

21: wine labels at whole foods

My sister and I were shopping at Whole Foods last week when we stumbled upon their wine racks, which were filled with all sorts of lovely contemporary labels. Here are a few images for your viewing pleasure:



Look at the typography on this one... So snooty, I love it! And um, it's pink.



Words that come to mind: sxe, vegan, -xcore, tattoo. I imagine the customer of this product to be a dude with a beard and tattoo sleeves (featuring zombies, deer, owls, Frankenstein, etc.). And maybe an eyebrow piercing. (Oh... this is bad. Isn't it? This whole "me cataloguing/stereotyping the consumer of a product based on the appearance of a product" thing? But then again... Oh, let's just chalk it up to me being intensely shrewd and perceptive about market segmentation, ha!)



Many apologies in advance, but this label is more than somewhat tacky. Interesting, yes, but so tacky that it's sticking to my shoes...

There have been a lot of really clever packaging ideas popping up in the wine industry, so it's nice to at least see some of that creativity physically manifested...

Please also view: Toast-its, a collection of wine bottle "greeting cards." (via The Dieline)

Friday, November 27, 2009

20: stop motion, pt. 2

In continuation of my previous post featuring Target's [obviously] Oren Lavie-inspired commercial, here are a few more stop-motion commercials... but this time, Procter & Gamble and Amazon are the ones who have jumped on the bandwagon. (Okay, so... I know these commercials aren't especially new -- at least, the Bounce Dryer Bar commercial is not -- but to my credit, I've had very little television access for the past 3-1/2 months!)



Sunday, November 1, 2009

19: volvo thinks edward cullen is dreamy

Oh geez. Well, it's about time. With Twilight's ridiculous popularity, I'm actually surprised it didn't happen sooner. What am I talking about, exactly? Volvo, the automobile corporation known for safety, has taken its brand identity to a whole new level by adhering itself -- officially -- to the Twilight phenomenon.

Edward Cullen, the brooding heart-throb vampire in Stephenie Meyer's book series, drives a volvo. Why? Because it's fast and slightly less flashy than, say, his "sister" Rosalie's bright red convertible. And evidently, Volvo is getting a kick out of this, because they've launched a new website called "What Drives Edward" (click). Talk about a co-branding co-op.

Favorite features on the website:

- The description: "There's more to life than a Volvo. There's having the power to keep safe what you hold most dear. That's why you drive one."

- "What Edward drives may soon drive you." Nice.

- "Volvo XC60 as seen in New Moon" and "Volvo C30 as seen in Twilight."

The website also features all of the available New Moon trailers, as well as images of the new car model and promotional shots from the movie. I love this whole thing more than words are able to describe.

And of course, you have to check out the advertisement:

Saturday, October 10, 2009

18: desktop puke

It's been two weeks. I've been busy... I've been sick. Simultaneously. It's kind of sucked. But now I am no longer sick. Still busy, but I'm making space for the world. These are the images that have been reappearing in my mind even when my eyes are closed:


(via Erin Jane Nelson)


(via vacantlots)


(via Maira Kalman)


(via gridlockcaravans)


(via E V △ Y Z)


(via lookatthisfuckingtriangle)


Paper and pen, 35mm film and a hotshoe flash, they're all calling my name... It's almost enough for me to get up and go. Everything I shoot will go in triangles this semester.

In other news, October is hitting me beautifully, overwhelming me with the orange and yellow and clouds and gray. I've learned that when it comes to your surroundings, sometimes you just have to shrink your perspective down to the little details, so that you can properly appreciate the view... and perhaps all the little things that make up a life? Perhaps.

Saturday, September 19, 2009

16: understanding design errors: pesky desk

(Written for Comm 2450)

As we all know, poor design exists everywhere. Sometimes things are designed ugly, which is unfortunate, but still tolerable. Other times, things are just really badly conceptualized, and that is another issue altogether.

My roommate Alice thinks that her desk in our shared room in Cascadilla Hall is one very pertinent example of horrible conceptualization. When Alice does work, she's always got books open to her left and right, with handouts, notebooks and papers everywhere in between. However, her desk in Cascadilla makes it hard for her to use all her desk space, in the way that she needs to use it.

Alice: "I wish the space under the desk were bigger. I want to use the entire desk. They give you all this room to work, but since you can't move your chair very far, you can't even use it."


(via Computer Desk Info)

The entire smooth, level, wood surface of the desk affords holding materials and being written on, but the mapping of the desk makes it so that you can't even access that space effectively. The space beneath the desk affords putting your chair and legs into it; but since it's positioned under the right half of the desk, once you're sitting in the way that the design “forces” you to, you realize you can only comfortably access the right side of the desk. You really have to crane your body and neck in order to reach and see whatever notes/textbooks you put on the left side of the desk.




Alice's current solution is simply to move her chair to the center of the desk, even though it doesn't fit. It's not very comfortable, and she resents how the space beneath the desk acts as a "forcing function" that designates the way she manages her workspace. She doesn’t understand why she should have to cater to the design in the first place.

The desk is an everyday object she has to deal with. To the designer, it's probably just a simple, standard dormroom desk, but to Alice, its poor design makes it a hassle to use. There seems to be a gap between the designer's mental model of how the desk should be used, and Alice’s mental model.

However… based on what Donald Norman has to say about designers pleasing their clients (who may or may not be the end users themselves), I suppose this issue of poor design is, in a way, to be expected. From a practical point of view, if they got rid of the drawers and just left an empty space for you to move your chair as you like, students would inevitably complain about not having enough storage space in their desk. If they moved the empty space to the middle and had drawers on either side, the desk would inevitably have to be larger, to accommodate an appropriate drawer size and an appropriate chair size... and let's be real -- buyers for Cornell housing know that if our desks were any bigger, they wouldn't fit in the room at all. Unfortunately, it's just like being stuck between a rock and a hard place.